
If you are the managing partner in charge of a law firm or you have the task of marketing for a practice group or firm, then I want to take a few minutes to talk to you about the future of marketing for your firm.
My name is Francis McGovern and I started Qlegal in 2007, to help firms such as yours navigate the marketing challenges you face. At Qlegal, we provide a full service marketing offering and work with small to mid sized firms and help them succeed and get results in competitive niche areas. We carefully analyze a client’s competitive profile and develop a strategy that’s designed to advance the firm in the direction of sustainable marketing results.
I know that you get a lot of solicitations from companies big and small looking to help you with marketing, but have you ever wondered why? The answer is beyond the obvious. There’s money to be made of course, but there is a need for law firms to market their services, because if they don’t they will not get work, unless they know how to mine and leverage their business development activities. Law firm marketing is extremely competitive and even more so online. We help a wide range of firms both looking to reach legal consumers but just as many firms looking to reach business decision makers and other attorneys.
Do you know how best to market your firm into the future? I believe that future is going to play out online through search and social media and video and new and different technology, some of which has not even arrived yet.
Depending whether or not you have started to market your firm. You need to have a strategy that targets prospective clients from an advertising and from a organic effort. You can buy advertising that’s targeted and you can earn attention through organic marketing efforts. We help firms tell their stories. We help firms with their websites and social media presence all designed to enhance your find-ability. You need to choose the right tactics and outpace your competitors. You need to have a responsive website that illustrates the dynamic capability of your firm and then a content strategy that tells story of your firm in an engaging way that both educates and interests your potential clients.
I would like to help you increase results for your firm. I have worked with many firms with client relations that have lasted well over 5 or 10 or 15 years.
I am happy to have a call and discuss recommendations with you. Contact us today at 617-816-2969 or book a free consultation.
Sincerely,
Francis McGovern
617-816-2969