So you’ve probably been thinking it’s time for a new website redesign for your Law Firm. There could be a number of things that you think need to be updated or need to be fixed on your site to improve your legal marketing on the Web. You might want the site to be more mobile friendly. You want it to be more visible.
When people search the name of your firm or perform a broad competitive regional attorney search, you may not show up very high. This could be because the site is not relevant and there are not enough instances of keywords appearing in the Website. It could also be from a technical reason. Is your site on a secure server? Is it responsive to the different devices? Do you know that your site probably receives over 40% of its visitors on a mobile device?
That’s why it’s so important to have an attractive Website that looks good on mobile devices and has images that render well and people are able to click to call you. The Website should speak to what your practice areas focus on and make it simple for new clients to get what they need and feel good about contacting you.
All of the elements of the site, the logo, the copy, the imagery, ask yourself if all of these things are up to date or are they a few years out of date? If your law firm website says that you have been in business 10 years because the website hasn’t been updated in 5 or 10 years.
You don’t want your website to look outdated or look like it’s in a form where people will be less likely to call you or hire you. Your new clients want to feel confidence in their attorney. They want an attorney who’s smart and capable and effective and someone who gets results and if your website doesn’t communicate that then you are telling people not to call you.
When we build a new Website for our clients at Qlegal we include marketing and SEO strategies into the build the new Website. Please call me if you would like to learn more about a new Website for your law firm. 617 816-2969